Reeling in short-form video
Have you heard of ‘Reels’? In August 2020, the summer of cancelled plans, Instagram bucked the trend and announced its latest addition, Instagram Reels. In this article we look at what it is and it's use for B2B.
Four ways to win tradespeople's trust
When you’re trying to sell building products, tools or construction services to tradespeople or contractors, you not only need to reach them, but convince them to buy from you.
Your biggest challenge is getting them to trust your brand over the ones they know and love. Here are four tried and tested ways you can make that happen.
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How to get more of your products specified
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We are looking to recruit an Account Manager to join our busy marketing and PR team here at the head office in Poulton.
Is the clock TikToking for B2B?
What is it? How relevant is it for brands? And is there a place for it in B2B? Here's everything you need to know about the SoMe platform
