Playing to SPP’s strengths

An established company with an excellent reputation for high quality manufacturing, SPP Pumps faces tough competition.

Having expanded its offering and entered new sectors, we are helping SPP build awareness of its offerings and developing the marketing strategy to compete more effectively.

Determining areas for growth

Following a strategic review of their capabilities, brand positioning and marketing communications, we are working with SPP to develop its positioning in the market, focusing on their strengths to win appropriate business, building their reputation and demonstrating thought leadership across all industry sectors. Their brand proposition is summed up as: ‘For where it really matters’.

Communicating where it counts

We are promoting this externally to customers and prospects, and internally to employees, including enhanced sales collateral, exhibition stands and support, together with engaging PR activity.

Clear’s strategic marketing expertise made them stand out from other agencies we approached; we knew they were the right partner for us immediately.

They really got us and knew how to approach our markets effectively.

Claire Comber, Marketing Manager - SPP Pumps